If you ask any typical company on how much they want to spend on their supply chain, the immediate answer would be zero. No one wants to spend on supply chain. It is always a battle for supply chain professionals between supply chain cost and customer service.
But here are two companies, Adidas and Amazon demonstrated that by making some additional investments
in your supply chain you can get amazing rewards in your top line.
This article is written by Professor Carlos Cordon of IMD. He explains that companies need to come out of the cost saving cocoon and explore opportunities to redesign their supply chains to reap greater benefits.
Here is the link to the article – happy reading!
